Thursday, March 8, 2012

Scrubbing Bubbles® Dirty Work Index™ Survey Reveals the Cleaning War Between Modern Men and Women (Product Review)


The role men play inside the home has certainly started to evolve compared to 30 years ago, and most men seem to be stepping up to help with household chores. But, is it enough and are they given credit for their efforts by their female counterparts? Apparently not. The makers of Scrubbing Bubbles® released today the second annual Dirty Work Index™ survey*, and found when it comes to cleaning, women still play the dominant role and in fact, may not be ready to share the spotlight even though they want more help. As a result, Scrubbing Bubbles® has partnered with John Gray**, best-selling author of Men are from Mars, Women are from Venus, to engage couples in a healthy discussion to try to resolve the age-old household chore debate, bringing harmony to the home.
The Down and Dirty Facts
The second annual Dirty Work Index™ survey found that when it comes to cleaning, women think they do it all. In fact, 58 percent of women say it’s their “job” to clean, and a quarter (25 percent) of all women feels as if they are the cleaning “leader” in their homes. Conversely, more than half of women confided that they want more overall help from their partner or spouse, but 38 percent don’t trust them to meet their standards of cleanliness.

Manning Up
The survey revealed that men are helping around the house, however they aren’t given credit when credit’s due. Interestingly, 45 percent of men surveyed say it’s their job to clean and contribute to the household accordingly. More surprisingly, nearly 75 percent of men claim to clean to make their spouse or partner happy – demonstrating they do care about helping out and are picking up the slack.

“Women’s and men’s roles outside the home have definitely evolved, but the Dirty Work Index™ survey results indicate that we need to make more of an effort to make changes inside the home, too,” says Gray, whose bestselling book Men are From Mars, Women are From Venus is celebrating its 20th anniversary this year. “It’s important to take a closer look at things like household tasks to determine what’s working – and what’s not.”

Gray Helps Couples Tackle the Chore War
From February 2012 through June 2012, John Gray will be offering tips and advice to couples on how to conquer household chores and create more harmony at home. By visiting Scrubby Solution’s Facebook tab families can share their roles, responsibilities and tips for getting it all done. Additionally, they can participate in a Q&A session with John Gray, take a cleaning personality quiz complete with product recommendations and cleaning solutions, and read more surprising data from the Scrubbing Bubbles® Dirty Work Index™ survey.

Cleaning for the 21st Century: A Balancing Act
The foundation of a family begins at home so managing home life – including cleaning – is essential to families’ happiness. How families deal with household chores either strengthens the partnership or creates a divide. Gray offers this advice for creating the best atmosphere at home:
  1. Define the roles: It’s important to identify all the household chores and discuss who will have ownership of each
  2. Discuss expectations: The results showed that women don’t trust men to meet their standards of clean. Gray recommends that women actually show men how they want the house cleaned and that couples discuss what clean means to each of them
  3. Look for time-saving cleaning tools: Stock your home with cleaning products that are easy to use and efficient. For example, use Scrubbing Bubbles® Automatic Shower Cleaner and Scrubbing Bubbles® One Step Toilet Bowl Cleaner. These products make the tough tasks easier so anyone in the family can help clean.
  4. Remember to say thank you: Whether or not the bathroom shines the way you want, don’t forget to say thank you for making the effort.
Scrubbing Bubbles®
Scrubbing Bubbles® is a trusted partner when it comes to keeping the bathroom clean. The Scrubbing Bubbles® lineup of products helps families tackle a wide range of surfaces, making the cleaning process faster and easier.

Scrubbing Bubbles® Automatic Shower Cleaner