Wednesday, February 5, 2014

Hallmark Introduces Exclusive New Sarah Jessica Parker Collection -- Includes Selection of Valentine's Day Greeting Cards -- Review and #Giveaway

Disclosure:  I was sent a sampling of stationary from Hallmark Cards, Inc., in order to write up an honest review.  All views shared are mine and mine alone.


Timeless greeting card, stationery and gift wrap collection created by one of the world’s most fashionable, iconic women

"Hallmark Cards, Inc. introduces the Sarah Jessica Parker Collection, a new offering of greeting cards, stationery and gift wrap, sold exclusively at Hallmark Gold Crown® stores, to help women celebrate life’s joyous moments and find beauty, meaning and happiness in the little moments in between.

Sarah Jessica Parker admires one of 70 greeting cards in her new Hallmark collection including greetings for birthday, wedding, baby and many more, available exclusively at Hallmark Gold Crown stores.
“When you think of Hallmark, you think of kindness and caring. Those are values that are important to me, that reflect the wife, friend and mother I want to be and what I want to help foster in others,” said Sarah Jessica Parker. “I’m excited to be involved in a project that will give people something tangible and fun, warm and sincere, to hold onto and remember the people and relationships that really matter.”
Parker collaborated with the creative team at Hallmark to develop design themes that reflected her personality, often pairing vintage artwork from the Hallmark archives with more modern touches and embellishments, such as gemstones, ribbon and tulle. Parker also helped set the editorial ‘voice’ of the cards — opting for simple, authentic and heartfelt messages.

Sarah Jessica Parker showcases one of the gift boxes in her new Hallmark collection, which includes greeting cards, stationery and gift wrap, available exclusively at Hallmark Gold Crown stores.
“Ms. Parker is not just another celebrity. Like many Hallmark shoppers, she is a very busy wife and mother who cherishes and celebrates the important relationships in her life,” said Jack Moore, president, Hallmark Gold Crown. “Through this partnership, we were able to combine Hallmark’s expertise in meaningful connections with Sarah Jessica Parker’s unique, bold and modern aesthetic to create a truly gorgeous, timeless collection for today’s woman, and we are excited to offer it exclusively at Hallmark Gold Crown® stores.”
My Thoughts:
One of my guilty pleasures of my 20's, before my husband and I welcomed our girls, was to get a bunch of my girlfriends together, enjoy a nice glass of wine and good conversation, as we tuned in each week to watch "Sex in the City."  We used to talk about which other characters in the show we resembled most.  But, oftentimes, like so many other fans of this show, our chatter turned to talking about the fashion on the show -- from handbags, to Jimmy Choo shoes, to what the ladies were each wearing in a particular episode.  We were always amazed at the style sense of these ladies, and wished one day that we would be able to walk the streets of NYC with such poise and confidence as these ladies did -- they made you think they owned the streets of NYC, which was so empowering as a woman to see. :-)
We were sad to see the show come to an end in 2004, but also saw this as one chapter in our own lives ending and another one beginning as we all started building our families. Now, ten years later, I am excited once again to be talking about Sarah Jessica Parker with my girlfriends. While we are not talking about what happened on a recent Sex in the City episode, we are excited to see The Sarah Jessica Parker Collection, exclusive to Hallmark Gold Crown® stores.  The SJP Collection includes more than 70 cards for birthday, friendship, love, thank you, congratulations, wedding and baby.

I was the envy of my girlfriends recently, as the kind folks at Hallmark sent along a sampling of cards from this collection, including ones that would be perfect to give just about anyone -- both men and women -- for Valentine's Day.  As we watched the kids play at a recent play date I coordinated, I couldn't help but show off each and every card, along with the oh so stylish note card and stationary set to them.  And, for a short time we found ourselves reliving some of our fondest memories of our "Girls Night In" where we would watch and dish about the show, as we enjoyed each other company over cocktails. :-)
Sarah Jessica Parker has her finger on the style pulse, so it was only a matter of time before she unveiled a collection of stationary, greeting cards, gift wrap, etc., like she has for Hallmark Gold Crown® stores.  I have always been a fan of pen and paper when it comes to connecting with dear friends and family.  And, whenever I get the chance I love to send "Just Because" cards to let them know I am thinking about them.  So, the new Sarah Jessica Parker Collection of greeting cards will make for a more memorable exchange.  Each of the cards I was sent to review are simply stunning and unique in their design.  I am always amazed at Sarah Jessica Parker and all that she does.  Not only is she a successful actress and designer, but she is also a mom.  I would love to sit down with her and find out how she balances everything, as she always looks flawless and calm when I see photos of her in magazines or in interviews.  

If you are like me and love sending greeting cards or taking the time to write a note and catch up with those you have lost touch with, why not make the exchange that much more special by picking up a sampling of greeting cards and stationary from the newly launched Sarah Jessica Parker Collection available on at Hallmark Gold Crown® stores.  And, if you still need to pick up Valentine's Day cards, this collection offers an amazing selection, that will help you tell that special someone or those you hold dear just how much they mean to you!  

Shhh...I will be surprising my girlfriends will stationary from the new Sarah Jessica Parker Collection for Valentine's Day.  We had such a great time previewing the greeting cards and stationary sent to me, and they are still talking about how great it is.  Even though we get busy with our new chapters in our lives, we can stay connected through thoughtful notes and cards from time to time...just because! :-)
---BUY NOW---
Sarah Jessica Parker unveils her new fashion line for young, modern women, including Hallmark greeting cards, stationery and gift wrap, available exclusively at Hallmark Gold Crown stores.
The Sarah Jessica Parker Collection includes more than 70 cards for birthday, friendship, love, thank you, congratulations, wedding and baby. Ranging from $3.99 – 6.99, the cards feature rich paper stocks with unique combinations of patterns, illustrations, photography and calligraphy – much of which Hallmark artists created specifically for these cards. The collection also includes note cards, gift bags and boxes, and stationery in two coordinated collections.
The collection is available exclusively at Hallmark Gold Crown®stores this month. In addition, seasonal collections will be available for Valentine’s Day, Mother’s Day, Graduation and Holiday 2014. 
Visit to find the nearest Hallmark Gold Crown store.
Thanks to the kind folks at Hallmark, one lucky reader will a Sarah Jessica Parker Collection gift pack sampler to see firsthand how talented SJP is, and just how beautiful her stationary line at Hallmark Gold Crown® stores is.  
To enter, please complete the entries on the Rafflecopter form below.  Good luck!
About Hallmark Cards, Inc.

Hallmark makes the world a more caring place by helping people express what’s in their hearts and spend time together — a privilege few other companies in the world enjoy. Hallmark greeting cards and other products are found in more than 30,000 retail outlets in the U.S., including the network of flagship Hallmark Gold Crown® stores. The brand also reaches people online at and on television through Hallmark Hall of Fame original movies and cable’s top-rated Hallmark Channel. Worldwide, Hallmark offers products in more than 30 languages available in 100 countries. This privately held company is based in Kansas City, Mo., and is led by the third generation of the founding Hall family.

Disclosure:  I was sent a sampling of stationary from Hallmark Cards, Inc., in order to write up an honest review.  All views shared are mine and mine alone.