"Sockprints is the only direct-on-sock printing company in the U.S., printing custom socks by the pair. We provide personalized, printed socks that can be customized using direct-on-garment printer technology. Create your very own custom sock design using our socks as a "blank canvas". We specialize in unique and original sock designs that get people talking!"
Have you ever wondered if you could print on socks? Well, that is what this week's Spotlight Mom wondered, just before she started her business sockprints. Hayley Mullin perfected the direct to garment printer techniques to turn plain socks into a fun socks. I love how Hayley lets you turn any knee high designer sock, novelty, athletic or sporty sock into your very own customized socks. And, once others see you sporty your sockprints, they will want a pair for themselves. I know as I had people stop me and ask me about my sockprints socks recently in one of the mommy and me playgroups I was participating in, and was sporting my sockprints.
In three easy steps, you will be able to turn a plain pair of socks into a unique sock that you will love wearing.
Please enjoy my Spotlight Mom interview with Hayley Mullin of Sockprints, and make sure you head back here on Friday , when I will review a sampling of their socks they created especially for me to try out, as well as offer one lucky reader a chance to win one set of 3 no-show or crew socks.
Name: Hayley Mullin
Company Name/Product/Service: sockprints
Company Location: Redondo Beach, CA
Company Website: www.sockprints.com
Facebook URL: www.facebook.com/sockprints
Twitter Handle: @sockprints
Pinterest Board: http://pinterest.com/
Age of Company: Founded in 2009 by two soccer moms
Favorite Inspirational Quotes: "I've never scored a goal in my life without getting a pass from someone else." - Abby Wambach
Tell us a little bit about yourself. How many children do you have? What are their ages? Your hobbies? Etc.
Briefly explain your business. How did it come about?Sockprints was founded in 2009 on the sidelines of a Southern California soccer field by two soccer moms. After printing some custom t-shirts for my daughter's club soccer team, one of the moms who is an expert in the hosiery industry asked if I could print on socks. Our first experiment was printing personalized socks for the soccer team with the player's name, number and action photo. They turned out great and the girls loved them. We knew we were on to something and what started as a conversation on the sideline of a soccer field developed into sockprints.
What is a typical work day like?A typical day starts off by getting the kids off to school and then settling in to see what's in store on the sockprints front. I check on new orders, email, social media, general office stuff and then I get to print socks!
What has been a struggle while starting up your company?
What did you do in your past work life?
Since 2007 I have owned and operated a direct-to-garment apparel printing business. My experience printing t-shirts is what sparked my interest and partnership in sockprints. Before the apparel business, I worked on a college campus in Los Angeles for 14 years. I started working there while I was a graduate student pursuing a Master's degree with the goal of landing a job working with sororities and fraternities. I ended up selecting a job as an academic adviser on campus, but my sorority experience is coming back into play as sockprints is an official Greek licensed vendor. We have a separate sockprints website dedicated to selling custom sorority socks (http://sororities.sockprints.
What have been some of your major successes?
I'm really thrilled that we have taken a common apparel item, socks, and created a whole new product for the marketplace. Never before have custom socks been available like they are at sockprints. I'm proud of our accomplishments to date and look forward to the future of sockprints!
What have been some of your major challenges?
On those impossible days, what motivates you to keep going?
What is your balancing secret in managing a business and family?
What is next for your business?
Do you have any advice for other mom entrepreneurs that are starting out and struggling, or are on the fence about starting a business?