Tuesday, April 10, 2012

MADEJUSTRIGHT.COM HOSTS SPRING TO LIFE RECIPE CONTEST


Earth Balance Online Community Celebrates the Plant-Based Lifestyle
 
MadeJustRight.com, an Earth Balance-hosted online community passionate about cooking and the plant-based lifestyle announces its second annual Spring to Life Recipe Contest. The competition runs from April 9-May 6 and asks cooks nationwide to enter their best plant-based recipes made with Earth Balance® products for the chance to win the grand prize; a trip for two to San Francisco with eco-friendly accommodations at Orchard Garden Hotel, dinner at popular vegan restaurant Millennium, $1,000 in spending money and more.

“Spring brings the opportunity to enjoy fresh, plant-based foods and recipes,” said Duane Primozich, Senior Vice President and General Manager of Earth Balance.  “We experienced great excitement around our first Spring to Life Recipe contest, and we are looking forward to seeing the delicious recipes our members submit this year. The plant-based diet allows for endless creativity!”

Throughout the four week contest, a team of culinary experts, including Kim Barnouin, author/co-author of the Skinny Bitch book series, will evaluate the recipes based on appeal, ease of preparation and creativity to select two winners every week, for a total of eight. They will each receive a one year supply of Earth Balance® products, an Earth Balance gift pack featuring Earth Balance gear, a copy of the book ‘Skinny Bitch Book of Vegan Swapsby Kim Barnouin, and the opportunity to win the Grand Prize trip to San Francisco. 

To qualify, recipes must be plant-based, contain at least one Earth Balance® product, including spreads, sticks, nut butters, soymilks and vegan mayos, and feature one or more vegetables, fruits, whole grains, beans, nuts or seeds. Each week, cooks will compete to have the top recipes in a different category. Following is the recipe category schedule:

  • April 9th - April 15th: Appetizers & Side Dishes
  • April 16th - April 22nd: Beverages
  • April 23rd - April 29th: Entrees
  • April 30th - May 6th: Desserts
 
The eight winners will be considered for the final grand prize for a glamorous trip to San Francisco. All winners will be announced the week of May 14, 2012.

More information about the Spring to Life Recipe Contest is available at MadeJustRight.com.

 
About Earth Balance
Based near Boulder, Colo., Earth Balance produces a line of delicious buttery spreads, shortenings, nut butters, soymilk, coconut spread and alternative mayo. All Earth Balance® products are plant-based, vegan, made without artificial ingredients and hydrogenated oils, and are free of gluten, lactose and eggs, offering a delicious alternative for individuals with food sensitivities and those seeking healthier options for their favorite foods. Earth Balance® products are a great complement to cooking and baking and some can be enjoyed on their own. Earth Balance strongly supports the Non-GMO Project and sustainable agriculture practices, and all Earth Balance® products are made without genetically modified ingredients. Earth Balance promotes a plant-based diet and earth-friendly lifestyle through its Made Just Right™ online social community. Earth Balance is a division of GFA Brands, Inc., an operating affiliate of Smart Balance, Inc. (NasdaqGM: SMBL). For more information, visit www.EarthBalanceNatural.com and www.MadeJustRight.com.

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